Liderazgo en Movimiento

Web Design & Strategy

Liderazgo en Movimiento wanted to update their services to reach a younger audience while maintaining their current executive clients through online booking. My role as a designer was to re-design the whole website, brand identity, UX/UI and online experience to increase sales. An online budget system was implemented and the user flow was designed to target both market segments.


Collaborative Design approach


I usually sketch possible outcomes of the website with clients in a rough first draft, sharing my screen to make the process as collaborative as possible. Then I clean the file into more elaborate wireframes that will further help me in the process of getting to the final design.


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Monica Arriaga ©2021